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The storyline the media and fans create around a player, team, or competition. Some narratives are lazy clichés that get repeated without evidence. Others capture real patterns. "Messi can't do it on a cold night in Stoke" was a narrative, so was "Liverpool always bottle it" before 2019. Narratives shape how achievements get perceived - sometimes unfairly.
The "Harry Kane has no trophies" narrative defined how people discussed him for years - never mind his golden boots and goal records, the lack of silverware was brought up constantly and affected how his career was valued.
Robbie
Jan 19, 2026
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